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Signature Federal Credit Union is a client of Concepts Unlimited

situation

The credit union’s membership base is spread across the U.S. with very little local membership support. A need existed to both drive additional business from a “remote” membership while targeting the neighborhoods near the sole Signature FCU office.

solution

Create a new brand and “Seeing Things Differently” tagline that is being used to aggressively target both members and prospects with Signature FCU membership and service offers.

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